Sage Howell  0:00
My recommendation for anybody that does consultation with Texas Hemp Cultivators is really look at the viability of doing under three acres. Look at doing an acre, look at doing greenhouse full, really get to understand these plants and get yourself you know, ready for marketability prior to trying to do something big and then just, you know, fall flat on your face. Like I said earlier, I would say, measure all your risk and really dive in, do the work and the principles behind growing. You know, get yourself a consultant, get yourself a trusted seed partner. So find somebody that’s done it. Find somebody that has a reputation, find somebody that you could get a referral from, and then ask them questions, ask them why ask them how anybody should be able to talk to you about agriculture. The people that don’t tell you or say it’s super easy. Those are the ones that you need to watch out for.

Announcer  1:08
You’re listening to To Be Blunt, the podcast for cannabis marketers, where your host Shayda Torabi and her guests are trailblazing the path to marketing, educating and professionalizing cannabis light one up and listen up. Here’s your host Shayda Torabi.

Shayda Torabi  1:27
Hello, welcome back to another episode of The To be blunt podcast. I’m your host Shayda Torabi and I could not be more excited for today’s guest. As you all know I am born and raised in the state of Texas and I operate my business restart CBD still here in Texas and I call Austin home. So for me while I love that this podcast affords me opportunities to talk about cannabis and hemp at a national and even sometimes international level. I really love having conversations right in my backyard, I think it’s really important to understand what is going on in a local market as it applies to where you’re directly living. And so I definitely appreciate being able to use this platform as a way to have conversations that are happening, you know, in reflection of what is going on in my state. And so that’s why today’s guest Sage Howell he is the Vice President of Texas hemp cultivators and that essentially is a hemp farm operating in the Dallas Fort Worth area. What makes Sage really unique in his approach is he’s actually an organic certified farm. And so of course trying to both look at it from a Texas perspective, but also from you know, that marketing lens. I think organic certifications are not something new for our industry, but certainly not something that is as widely adopted yet. And so I definitely wanted to have sage on the show for that reason just to talk about, you know, one what it’s been like growing in Texas this first season, and what was the you know, reasoning behind going in establishing his operation as a certified organic farm. So I hope you guys are excited and ready to tune in. Let’s welcome Sage to the show now.

Sage Howell  3:18
Hi there to be blunt listeners. My name is Sage Howell and I’m the Vice President of Texas hemp cultivators. We are a certified organic hemp production company in the Lone Star State of Texas, and we’re smack dab around 17 miles west of Fort Worth. What we’re aiming to do and what we did in 2020 was essentially grow hemp in Texas oil stabilize the Texas hemp strain and create vertically integrated organic cannabis products for the consumer and the industrial market. There’s really fun for three acres outdoors and you know, another acre indoors. And now I’m here talking with Shayda Hey Shayda

Shayda Torabi  3:53
Hi, Sage, thanks for being on the show. Let’s back up a little bit. I want to get a better understanding. I mean, obviously, you’re growing in Texas, most of my listeners are based in Texas, I’m sure they’re either growing themselves or they’re working with farmers or they’re looking to get growing. And so you have what I’ve observed being a really interesting denotation on actually your farm, which is organic certification. So I definitely want to talk about why you’re organically certified what that looks like, especially also for my audience. This conversation is really meant to have a filter of marketing and so representing you know, my own brand restarts CBD we we carry a lot of flour, and I work with a lot of farmers, I will acknowledge I don’t have any Texas flour in my store currently can’t wait to dig into you know, maybe some of the reasons why that might be. But it’s a new thing in Texas. And so I’m sourcing from out of the state and my farmers that I’m working with, you know, talk about organic practices, but it’s my understanding that getting an actual organic certification is really actually quite challenging. So when I connected with you and you told me that you hadn’t been certification like a true organic certification, it really piqued my interest. And I thought that would be a really good place for us to kind of kick off this discussion. So if you can maybe start with organic, why organic? And how did you get a certification?

Sage Howell  5:14
Yeah, that’s a really good observation. And yeah, Texas is fairly new to this whole. This, this whole production of hemp. It hasn’t been grown in this day, I think for 80 years. So we’re all new to it really excited for it. But how I got started in organic certification was my background prior jumping in prior to jumping in the hemp space was commercial agriculture, in indoor settings for food production. So the likes of Cisco fresh point brothers and chefs produce, I would grow commercial leafy greens, herbs, microgreens. And what is this forum on a production scale, so anywhere between 200 pounds of basil Luke a 400 pounds of mentor going out of my greenhouse for upwards of three years prior to the 2018 Farm Bill, and then I got, you know, my my sights for when Texas would have a plan implemented for hemp and jumped on it when the licensing came out in 2020. But the reason why I did organic is once you’re in commercial food production, you really want to set aside and set yourself apart from the field because you’re competing with commodities and commodities. And normally just brand, you know, like a white labeled hemp brand is just a commodity that point or like a white labeled leafy green, it’s just a standard market price, because it is what it is. So if you go above and beyond and you create certifications within the crops that you’re producing, it kind of puts you a little bit ahead of the competition at that point. So I figured with him, there’ll be a lot of people rushing into it. And I took my food knowledge and my food certifications. And I just shifted them and completely changed my crop rotation and crop production to him and just got that crop certified organic the same way I would do it for food production. And so what that really looks like is sourcing a third party auditor to come to your production facility or farm. We have a 19 acre farm with five working acres. So I had them come out and do a huge site review prior to ever starting the organic system plan process. The third party certifier was a USDA third party called the CC o F, which is a National Organic program, you know, third party that works with the federal government to audit and certify farms that want to go towards that organic route. And so, yeah, pretty much use them to do it. But it just really meant opening my books up, showing them every single input from start to finish that’s been on this farm for the past three years, indoors and outdoors. And then showing them the seed certificate, showing them my line of production and what the production looks like in season outdoor and indoors, and really adhering to the all natural image of cannabis and, and really making a safe, clean product. Because with that, I couldn’t use any pesticides, any non approved fertilizers, they all had to be organically sourced. And I couldn’t use any herbicides and I had to use sustainable no till practices outdoors to adhere to the ccus vision. So yeah, I did that answer the question. I get real deep into it there. Shayda?

Shayda Torabi  8:32
Yeah, I think it did, I think, you know, obviously, there’s the health side of organic, it’s more than just a buzzword. I personally try to eat organic, as much as possible and obviously want to work and source products that have that official organic seal. But again, my perspective and my point in the industry, kind of where I sit, obviously here in Texas, but having a lot of access to the national conversation. It’s just something that I’ve observed as it hasn’t really quite taken hold in cannabis. You know, again, as somebody who frequents legal states a lot. I don’t, I don’t see a lot of you know, this buds are getting versus that buds not. And so from what I heard, it just seemed like it was a harder thing for farms to get. And so I was just really curious again, like when we came into contact with each other, just hearing your story and learning what you were up to just fascinating to me, because again, I hear a lot of people saying we do organic agriculture practices, but they don’t actually have that certification.

Sage Howell  9:34
Yeah, yeah. And here’s the reason why it’s so difficult and why I went with it. I thought it was gonna give me like this super awesome, you know, up to the plate like, priority over everybody else. But just like you said, the nationwide industry of cannabis production doesn’t have a standardized way of looking at organic certification. Right. And here’s the underlying reason. Yeah. So The federal government doesn’t recognize pesticides being applied to cannabis. So states have took it within themselves to identify what’s legal what’s not legal based on their legalization of that plant moving forward to human consumption. The reason why I did it, and the reason why this I think is gonna end up being the standard in the industry is certified or not, people are going to start looking as, as more consumers come up to the table, as marketers start really start looking at what cannabis looks like. And organic translates to we do not use pesticides. And we do not use any residual chemicals that could be harmful to the plant, or to the land that that plant was grown in, or potentially, the end user. Because as we all well know, this plant is most of the time, you know, turned into an oil or turned into a vapor turned into a product that gets concentrated down the line. If there’s anything bad in that plant that was grown in a more conventional manner, like a pesticide being used, and nobody disclosed it, or some type of fertilizer that was heavy, heavy metal contaminated, it would essentially bio accumulate and travel down the line. I guess the cool thing about organics at this point is that it just it opens your books up for everything that you’ve used, and it’s audited a little bit more. And I’m gonna say it, it’s a little bit more regulated than what the TDA did for the licensing for the SEC with hemp, you know, inaugural year. So that’s, that’s a pretty interesting thing. And that was another reason I got the audit was just to have two eyes on what I was doing in the operation. Yeah, I

Shayda Torabi  11:39
think you make a really interesting observation of just like every state’s regulation is still really in, in flux. And I think that’s a key point, if you listen to, you know, listeners, all my other episodes, I stress in pretty much every episode, pay attention to what is happening outside of your state, and then especially learn and apply what is happening in your specific geographical area, because there’s just so much variation. And I think we’re just not speaking the same language yet. So especially here in Texas, obviously, like you said, we just opened up licensing in 2020. We’re just in the beginning of 2021. I know, if you’re growing outside, you know, people are getting ready for spring springs, obviously a really good time to start growing. And so it’s just something that I think as we progress as an industry, both as a state and at a federal level, we’re going to see more consistencies, but yeah, it sounds like it’s still a little bit of the wild, wild west, but good for you For you know, kind of being on the forefront of setting. I don’t think it’s a trend. I think it’s more than a trend, right? I mean, what I was gonna also say to I don’t know if you know the name or the proper word, but in my understanding with cannabis, hemp in particular, perhaps maybe more so than marijuana. It is a very absorbent plant in the soil. So like, I

Sage Howell  13:00
would like a lighter,

Shayda Torabi  13:01
yes, like, I’ve heard that they planted it in like Chernobyl, where there were obviously these explosions, and there’s just so much chemicals left in the ground in the air. And so they were planting hemp, and it was helping kind of suck those toxins out of the ground. And so it just seems to be a very absorbent plant that if you aren’t doing it organically, it seems more susceptible to the bad stuff, which if you’re a consumer, like myself should be something to be of consideration.

Sage Howell  13:35
It is I mean, the idea is you eat organic, why not smoke things that are organic as well or just consume anything that it’s organic, you know, I took a page from California and the certifier that I used, I flew out the guy and I’m using a California certifier to make sure I get that USDA seal. They’re looking towards the future of cannabis in that sense. But yeah, so to touch on the point of cannabis and hemp in general, they’re a huge bio accumulator. They have very strong roots. They’re heavy feeders, and they have the ability to take up arsenic and heavy metals from the soil. Not only that, I believe they’re using Chernobyl, they’re using industrial oil sites. They use that to clean up soil as well. That’s one thing that I’m looking forward to moving into if that’s at all possible here in Texas, growing not for the consumption of oil, but for the fiber and industrial industry is going to be a bigger player, I think can replace real crop farming out here in this cotton country, I think in West Texas. But yeah, no, it’s important to have an organic plant. So you can see that and then just leave it on the processors to create a good product that really captures the essence of Okay, we’re gonna grow the best because it’s gonna end up being medicine anyway, somehow shape or form.

Shayda Torabi  14:54
Absolutely. No, and you brought up another point that I think is really relevant that I want to kind of shift gears to and That is, you know, the other applications. I kind of teed up in the beginning of the episode, you know, with my retail location, I don’t personally sell any flower from Texas currently, you know, I get calls all the time farmers want to, you know, they’re growing in Texas, they’re really excited. They’re looking for retailers to help you know, resell their products, essentially. And so, as a born and raised Texan, I want nothing more than to see this industry, you know, thrive and in our state. However, in its present state, it is not very quality, if that serve me to say and I think that the state kind of agrees everybody that I’ve talked to kind of my peers that are operating levels, agrees, you know, hey, it’s our first year we were just you know, kicking the can around trying to understand what is the weather going to be like, you know, is indoor outdoor grow, going to be better and obviously, knowing Texas has a long standing farming history, I think that the agricultural foundation is there, but knowing how finicky both marijuana to even hemp is I mean, while there’s similar plants, like they can be very finicky, depending I know, I know specifically with hemp obviously, we are under a federal THC Delta nine percentage watch, we cannot exceed over point 3%. And from what I’ve observed, from farmers growing in Texas, there was a lot of hot crops, and more people lose their crops. So kind of the first part of the question, I guess is, what does it currently look like to be a Texas hemp farmer? What are your observations?

Sage Howell  16:35
Sure, yeah. Lena what I’m gonna, I’m not just going to speak for myself, I’m going to speak for just Texas as a broad generality here,

Unknown Speaker  16:43
or go there, you

Sage Howell  16:44
just got this, we just got this crop, and a lot of us will throw a lot of energy and making it right, Texas has a good knack of doing things the best whenever we can. And so getting the licensing, you know, late in the first quarter of 2020, wasn’t the most ideal situation for Texas farmers. Some people didn’t get their plants in the ground. So August, I was very fortunate to have the infrastructure to be able to grow some really healthy plants. And it’s gonna take a genetic stabilization, because I want you to think here shade of wherever these plants been growing. And what’s the major difference between the where they have been growing in Texas, and I’m going to go ahead and answer the question for you. It’s heat, it’s a tremendous amount of oppressive heat, and a huge, huge sunlight load, that’s going to be one of the obstacles Texas farmers have to get past to grow a quality flour for like, oil consumption, like something that’s right, that rivals you know, your your awesome Oregon grows or your wonderful Washington grows, you’re just gonna have to and this is one thing that Texas 10 cultivators is doing, we’re just going to have to identify what genotypes and phenotypes are gonna be the most well rounded to withstand the very high temperatures, the potential drought, and you know, just the randomness of Texas weather, I think, I think give Texas probably two more years and will be up to date and up to speed with the market in general. But it’s, that’s one of the biggest obstacles is just overcoming the heat load that these plants have. I’ll throw a fun fact on the show for you. Plants at 85 degrees do not grow but rather survive. So you get a lot of stunting of cannabis plants when they exceed that they can’t take up nutrients. They’re literally just passing water and acting as coolers and trying to make sure that they survive the heat. So Texas, I don’t know if you know this has a remarkable Mac for being over 90 degrees from like May until the end of August. September. Yeah, so

Shayda Torabi  19:01
that was really cool for me. I don’t know what you’re talking about. Austin,

Sage Howell  19:03
what are you talking about? Well, yeah, it’s triple digits, essentially. But yeah, so pretty much this will be up to speed. You know, I you know, I’m really proud of what I accomplished the farm this year, really proud of the team really proud of what we’re doing. We’re going to be pioneers but let me just tell you, it was a six out of 10 this season, you know, we were operating in the sense of pandemic kit, the world kind of chaotic, we got to get plants in the ground, the soil was ready, you know, late rain into harvest, all these things happen when you’re farming but let Texans figure it out. And like I said, within two years, we’ll be a leader in this industry, a leader in these markets, and it just takes picking, breeding and selecting the right pant plants moving forward. So

Shayda Torabi  19:48
yeah, I think that is a really fair point. I actually my guests from a couple episodes ago just to plug his Episode nirbhay alexandrian. He is the CEO of canopy rivers, which is A Canadian based venture capital firm, he actually mentioned, he’s got his eye on the Texas market. So, you know, I believe that we have a great market that is just beginning. So I have hope for it as it matures. But it is always nice to see when big industry players also, you know, have high hopes for our state because yes, the current status of Texas hemp is, is quite interesting. But to kind of circle back on something you said about the genetics and the seeds. Again, I know very little about the actual farming and agriculture side, but I know, obviously, to some extent enough, because I’m really curious and love to have these conversations. So I read that if you’re growing in Texas, there’s a list of approved seeds. There’s, I’m making this part up. So whether it’s like 70, or 30, there’s a list and you can only grow those seeds. Now, is that because those have already been pre vetted as seeds that will work better in Texas? Or is that just like a starting place for the industry?

Sage Howell  21:06
So let me let me go ahead. No, no. So to start right off the top. We don’t know what plants are going to do good in Texas, Texas farmers. It’s all word of mouth right now. The land grant universities have not actually put their hat into the ring yet and said, Hey, this variety can withstand this. This variety performs in sandy loam. This variety performs in clay, that hasn’t happened yet. Again, super late to the game, you know, we have our university of Murray State in Kentucky that have been doing this since 2014, the University of Indiana has been in the hemp game since 2016, I believe, don’t quote me on that one. But then Texas just had the ability to be like, Alright, we can grow this. And then we don’t know where we’re in what plants will actually be able to do what in certain zones in Texas. So that answers one part of your question, but there is a list of approved seed varieties. But let me tell you, they’re approved see varieties based on the CLA submitted to the Texas Department of Agriculture being below that total Delta nine percentage of point three. It’s not because of their bigger in grounds, it’s not because of their performance in Texas soils, but rather what’s been established in the zone in the in the geography that they’ve been grown in. So those are all plants that have been proven and submitted and vetted by the TDA. And identified as Okay, these are compliant plants. So I would say the list that’s out now has nothing to do with performance but compliance. As a first year farmer, we did two things. We picked genetics from that approved TDA list and we submitted genetics to that approved TDA list for the 2021 season. With that being said, we were very happy with the varieties that we grew and we were one of the first farmers in Texas to grow just pretty much an all CBG crop so it can’t ever girl crop because we wanted to stay on the positive end and on the safe end of that total Delta nine limit. Like you said before, there are a lot of farmers that got into it, push their crops a little too long or were over promised the compliance of the genetics and with them not being grown in Texas before had more sunlight exposure causing a spike in THC during the grow, and we’re scrambling to figure out how to you know, stay compliant or sell a hot crop because there was a lot of failures this year because, you know, you get genetics out of state they’re they’re going to express themselves differently in this climate they’re going to express themselves differently in Texas soil Yeah, we’re lucky we didn’t have any of those issues or CEOs came back from New bloom labs that 0.0 THC with a 16.34% CBG a so pretty happy that pretty proud of that again can only go up

Shayda Torabi  24:13
yeah it’s great percentages a

quick break to say thank you to restart CBD for sponsoring this podcast, restart CBD is a brand my sisters and I founded in our hometown in Austin, Texas. We operate a retail location as well as an e commerce store and you can browse our wide range of CBD products at restart cbd.com. Again, thank you to restart for allowing me the time and resources to put on to be blunt. I hope you’ll check them out for your CBD needs. Let’s go back to the episode. No, that helps answer it. I guess my question then to follow up on that is like as a farmer, does that work that you’re doing trialing those seeds So how does that get submitted back? How do people start to learn and coach and really like help the right seeds or the right genetics rather survive?

Sage Howell  25:10
That’s a really great point. And it really starts with and this is kind of comes from like the old cannabis world prior to legalization, it starts with getting trusted seed banks and growers in the space. And that’s what we’re trying to do. And that’s what we’re currently doing a Texas hemp cultivators is we are an agricultural business, we’re not a cannabis business, we grow to stabilize genetics. So this year, we took some select paint plants, and we essentially feminized them and save pollen for next year’s crop to go to seed. That’s essentially saying the plants that did good and Texas soil they grew, they hit those points. Let’s go ahead and save them and crossbreed them with the exact same variety we grew the year before. and identify the second round second generation of phenotypes that are just as strong, they can show vigor in this heat, they can hit the canopy cannabinoid numbers that we want to reach are higher, and they can perform a full term for a Texas season. So it’s a matter of just being able to establish breeding practices, have a lab to work with to identify where you’re hitting those contaminants, and then essentially have an agronomist on staff that’s identifying, okay, this is the soil it’s growing in. This is the rate at which it’s growing. These are the positive traits they’re expressing. These are the negative traits they’re expressing, and keep on propagating it and growing it season after season until, like I said, earlier, we hit that two year mark, where you have a bunch of backcrosses that can withstand Texas heat, and this plant is now acclimated to Texas, and not the source in which it was grown previously. But I think that was one of the biggest obstacles Texas farmers found out, especially the ones that fell flat on their face was, oh, crap. This is grown in Oregon, where it’s pretty mild in the summer, and the soils are all volcanic and really rich. That’s probably one of the more interesting things is just stabilizing the genetics in Texas. And that’s what we’re currently working towards.

Shayda Torabi  27:14
Yeah, that’s really awesome. I appreciate that clarification. I’m sure my listeners are like, wait, what I had no idea what that means, or what’s that process like? And so kind of in that same vein, you know, knowing that yes, Texas is a huge farm state. So I anticipate there’s a lot of farmers who kind of like yourself were growing but obviously not growing hemp, so maybe they were interested or are interested if they’re listening or you know, somebody who’s interested in, in converting part of their crop crops to him.

Sage Howell  27:45
crop land, yeah,

Shayda Torabi  27:46
they want to convert their crop lands. So I guess my question from your perspective, because again, I’ve walked through these licenses, but as more of a retailer or a processor manufacturer or not so much as an actual hemp farmer. Although I do have a, I have a license under my name, but I’m really just piddling around. But obviously, it shows how accessible anybody is they can sign up and get a license. But I don’t know if you have any thoughts or comments around just kind of like the process if someone is listening, and they’re like, hey, that sounds really cool. I would like to buy seeds and start growing like, is there opportunity to grow? What does it look like? should people be doing indoor outdoor grow kind of like what are you observing as as as being successful in

Sage Howell  28:31
tech? Yeah, man. Great question. Great question. So first and foremost, I want to just lay this on the table for anybody that’s getting into the hemp industry. And you might be able to second this as well, from a different perspective. It’s not a get in and get out industry. It’s not a one and done one year and you’re done industry, it’s not a quick get rich, get rich, quick scheme. It’s essentially for somebody who wants to put the work in, see what their work can yield, and be able to market yourself as a brand and position yourself with transparency with a product that you really sincerely believe in. And I know you probably see a lot of people that are like, Oh, I want to open a store to this and that I get a lot of people that want to like, I want to jump and be a farmer, I’m like, Alright, this is what it is. And let me tell you, it’s not it’s not the most glamorous, it’s a lot of work and you don’t know when to turn it off. And that’s just being a small business owner in general. You know, it’s, it’s not a just a I’m gonna try it out thing. It’s, I want to do this for a good long while I want to see what I can do in it. But with that being said, there’s always room for growth, there’s just no your limit. It’s just like anything there’s risk to any endeavor you ever take. And you’ve got to know your limits. You’ve got to partner with people that you trust and you’ve got to understand what you’re trying to accomplish. You know, it’s not reinventing the wheel. You know, agriculture has been around forever. Okay. cannabis plant is a plant, it will grow, be grown to be a commodity. So understand where your end users are gonna be understand if you can create your own market and understand if there’s a need around you immediately before just trying to do something big and get a huge contract. My recommendation for anybody that does consultation with Texas a&m cultivators is really looking at the viability of doing under three acres. Look at doing an acre, look at doing greenhouse full, really get to understand these plants, and get yourself you know, ready for marketability prior to trying to do something big and then just, you know, fall flat on your face. Like I said earlier, I would say, measure all your risk and really dive in, do the work and the principles behind growing. You know, get yourself a consultant, get yourself a trusted seed partner. So find somebody that’s done it. Find somebody that has a reputation, find somebody that you could get a referral from. And then ask them questions, ask them why ask them how anybody should be able to talk to you about agriculture, the people that don’t tell you or say it’s super easy. Those are the ones that you need to watch out for. You need somebody who’s going to tell it to you how it is and just explain to you from start to finish how things should go and you know, if you hear all that you’ve got a green thumb and you want to get after it you’re okay with being in the Texas sun. No, go for it. And I would say start small get a greenhouse like purple cow or hoop house. Do a test plot outside in pots before you put anything in the ground. I would just say start small. Start small so you can get Lonestar big, you know.

Shayda Torabi  31:42
I love that that’s so smart. That’s great. Yeah, listening you heard it if you need anything you gotta go contact page. Like I said, I’m not a I’m not growing myself. But if I was I think you Yeah, I think you i think you know a thing. Yeah, save some seeds from

Sage Howell  31:57
issue. I’ll hit you with your recommendation, I’d say Shayda. If you’re gonna grow an acre, you need to do 1600 plants per you need four foot row setters you need to be able to have your, you know, your organic chicken manure down. Yeah.

Shayda Torabi  32:13
I don’t know what any of that is, but I’m learning I’m learning. I appreciate it.

Sage Howell  32:17
Would you be the one getting the shovel and throwing the chicken manure out anyway, though,

Shayda Torabi  32:20
you know? No.

Unknown Speaker  32:25
Part is really I just gonna, you know, I

Shayda Torabi  32:28
love sitting behind my computer desk and marketing and branding and talking on a microphone. And so I will leave the chicken manure to farmers like

Sage Howell  32:39
today, you know what, yeah, got more, more than enough to show? That’s fine.

Shayda Torabi  32:45
Well, we’re almost at time. But my last question for you is,

Unknown Speaker  32:48
um,

Shayda Torabi  32:49
you know, I’m really passionate about cannabis as a whole plant. And as much as I love CBD and CBD retailers, you know, brands popping up and all these different products CPG getting in there. What are some of the other applications that you’re seeing whether it’s kind of at a national level, I know like I have a friend. I’ll shout out my one of my other guests. His name is Amos. He’s out in San Antonio. We recorded on my first episodes to kind of got a scroll back to check his episode out but it’s titled hemp and it’s 50,000 uses Amos like loves hemp clothing, hemp, you know, plastics, like, there’s just there’s so many other applications that we don’t talk about, aside from just the, you know, medicinal consumption of cannabis. And I think hemp is really proving to be this multifaceted plant that most people just don’t even realize. So when you’re talking about farmers growing, for example, my observation is wow, a lot of people in Texas grew for extraction, or they grew for smokeable bowls. Thank god the smokeable ban got pushed out a little bit because I think that protects A lot of us both retailers and yeah,

Sage Howell  34:03
nose down.

Shayda Torabi  34:04
But like, I’m excited to see people setting up like I said, processing and growing specifically for fat fabric fiber, like let’s turn it into other things. Yeah, you kind of observing whether it’s in Texas or beyond. I’m just curious.

Sage Howell  34:18
So somebody that’s you know, that’s a really great observation and you know, no pun intended, but I think a lot of cannabis gets the smoke and mirrors type of thing where that’s the main focus. And that’s unfortunate Lee, just not the best look for it. I mean, it does have its benefits. We all know it’s medicine. It’s it’s been more of a lifesaver against the opioid crisis that we have currently. But this product is a very hemp in general as a plant is a eco friendly kind of solution to the world we’re living in. You know, we’re at the point where we’ve had the highest population in recorded history with it, almost getting to 10 billion supposedly by 20. 25 we’re we’re looking down the pipe of, we’re outstripping the resources that we have on this planet. Faster than that we can replenish them and have offers and invigoration in the rural community, not just because of the medicine side and the production side and getting people to, you know, grow it and get up and you know, try to do something new. But it’s also going to build an industrial side and an infrastructure for manufacturing. And essentially, what I’m doing and what Texas ham cultivators is doing, not only positioning ourselves which a lot of other people are to breed, create genetics, create seeds, and to sell really good, you know, seed to sale transparent, organic products that are vertically integrated, but also getting to the nitty gritty of agricultural production, and growing this crop not for oil, but for industrial hemp fiber. And there’s a process that’s come out of Kentucky that was actually researched in 2014, by Murray State and a gentleman named Greg Wilson, and turning hemp fibers. So imagine the stock, not the flour, not the beautiful stuff that we enjoy smell and you know, just mesmerizes us, but the stock, it’s insanely dense with fiber and very structurally strong. A guy ends up bailing and turning this product using compression and pressure into a wood fiber product that’s then finished with a soy acrylic, and 20 times harder than oak and he called it hemp wood. So there’s manufacturing processes that are going to match not only the clothing production, but for non structural home building, renovations flooring, with a crop that takes 100 days to grow versus the 60 years that it takes to grow a tree and oak tree. And so yeah, I guess the sky’s the limit for that one product but hemp has so many uses. I think the one that I’m most excited for is for the structural or not the non structural building uses that it has an insulation uses that it has because in Europe they’ve been using hemp paneling and hemp fiber for BMW doors in German automobiles for years. Yeah, as insulation. It’s just it’s not just for smoking, it’s really for creating a more eco friendly world that that we’re all kind of shifting towards a more greener economy. So yeah, so that’s one thing I’m excited about is hopefully we get a Texas hemp wood plant and we can start building stuff with this building phase out of hemp, and that’d be really fun.

Shayda Torabi  37:46
Yeah, that’s really dope. I love learning about all the different applications. And I think it’s, it’s all just beginning, right, you know, it is processes to get these farms to grow quality products that can then be stripped or pressed or extracted to turn into this array of other types of, you know, applications is, it is really interesting just because you reflect on at least I reflect a lot on how we got here how we got into like cannabis being so stigmatized in general. And when you really look back at the inception of kind of our, our American society, it’s, you know, timber and cotton and, and plastic and all these other types of products that have kind of surpassed hemp, but obviously, hemp has many of the same opportunities, they’ve just been not made available to us. So we’re really starting a new hemp revolution. And it’s really exciting. And I’m really grateful that we were able to kind of kick this conversation off, especially in 2021. Because I do think that there’s just so much possibility and so much opportunity for our state with this plant. And obviously, I just, I’m really fascinated with what you’re doing, and what you’re building with Texas, hemp cultivators and really grateful that we were able to have this conversation and just like, share that excitement and that opportunity with my listeners. So hopefully, they are, you know, getting curious alongside us and figuring out ways that they can take all this great information and apply it back. Because that’s really what my intention of these conversations is meant for. It’s just to help, you know, create and inspire a dialogue as we move forward. So is there anything that we didn’t talk about that you want to leave the listeners with? Or maybe ways that they can get in contact with you?

Sage Howell  39:36
Yeah, yeah. So now I want to say first, he’s doing a great job and listened to a couple of your episodes Shayda and you’re doing an awesome job of connecting people and really communicating who, who’s out there. And yeah, you’re demonstrating a lot of curiosity. So I want to say you’re doing great, thank you for having me. And for your audience that they want to get to know me better or you know, they want to get in contact with me. I am always open to talk ham. I’m always open to talk organics. And you know, I’m in Texas agriculture. I love growing. I love not only growing cannabis for growing food for people, and that in turn grows people and grows the community at large as you can. As you may well know, with cannabis. There’s an awesome community that grows out of it really good people emerge out of it. But you can reach me by going directly to the website at Texas hemp cultivators.com or visit me on Instagram or Facebook, it says Texas hemp cultivators or just shoot me a direct email or dm at Sage proz.com or, you know all my email on the website. And I’d love to hear from you. And like I said, Shayda, thank you so much for having me. I appreciate you. Thank you.

Shayda Torabi  40:45
Obviously, we got into a lot of specifics around Texas have agriculture and specifically growing hemp here in Texas. But I think again, as a Texan, this is just such an exciting opportunity. Because growing it is really it’s the ground level. It’s literally in the ground. It’s the plant. It’s what we’re all consuming, and it’s the baseline for everything. But you know, it’s really exciting to see the opportunity. I know there’s a lot of there’s a lot more room to grow to keep using these puns, but I do believe it and I really think that it takes businesses and individuals like sage and what he’s doing with Texas hemp cultivators to really help drive this conversation to help educate others. And y’all know that’s what I’m all about is just communicating and leveling up the conversation and just hopefully helping contribute to consistency. I want us to all be speaking the same language and so thank you stage for being a guest. Hopefully you guys really enjoyed that conversation. Always a friendly reminder, if you liked this episode, please let me know reach out say hey, I’m on Instagram. I’m on LinkedIn. I’m now hanging out on clubhouse. I’m on clubhouse with the handle at the Shayda Torabi, there’s actually a lot of cannabis content going on over on clubhouse so I encourage you to go connect with me over there. But thank you so much for tuning into the podcast. I really appreciate you spending time listening to the guests that I’m you know, connecting with and the stories that I’m highlighting and just really want to extend some gratitude. So thanks for tuning in. Your listenership really is appreciated. Until next time, talk to you guys later. Bye. Love

Announcer  42:28
this episode of To be blunt. Be sure to visit the Shayda torabi.com slash tube line for more ways to connect new episodes come out on Mondays. And for more behind the scenes follow along on Instagram at V Shayda Torabi

Transcribed by https://otter.ai